commitment to transformation is key

every year, the 2025 rosenberg map survey asks the industry’s top consultants to share their observations from cpa firms across the country: how do you think the next 12 months will unfold? trends? predictions? other thoughts? also, how would you assess the last 12 months? trends? observations? struggles?

trade static succession plans for leadership development ecosystems.

by angie grissom
the rosenberg survey

as we look ahead, i believe the next 12 months will continue to test our industry’s willingness to evolve. the firms that thrive will be those that move with clarity, courage and commitment to transformation and those that are ready to take the first step even if they are unsure of how to transform. the key is to move.

more: the 2025 rosenberg map survey is available from 卡塔尔世界杯常规比赛时间 here.

key predictions include:

  • reinvention will no longer be optional. firms must rethink how they work, whom they serve and how they deliver value. this includes segmenting clients, eliminating low-value engagements and designing service models that align with client roi – not just hours worked. this is rewarding for everyone involved.
  • talent strategies must evolve. with changing workforce expectations, firms will need to adopt agile leadership models and invest more deeply in career pathing, mentoring and inclusive leadership development. retention and engagement will hinge on leadership’s ability to connect with people, especially emerging leaders – on a personal and purposeful level. purpose is key here.