rural communities offer meaningful work — and a chance to build a practice on purpose.
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accounting arc
with donny shimamoto
center for accounting transformation
in an era when private equity rollups and “bigger is better” narratives dominate accounting headlines, donny shimamoto, cpa.citp, cgma, returns to a quieter question: what does it look like to build a firm — and a career — around serving the places that rarely get the spotlight?
more accounting arc: why happiness is hard-fought for high achievers | the fastest way to lose talent is “dick leadership” | post-holiday fatigue isn’t a failure; it’s a signal | ocr, research bots & meeting assistants: what actually helps now | return season is the new stress test | small firms may have the biggest advantage in 2026 | downgraded: what the doe said about accounting | savage: using your license as a megaphone | baker: interpreting pricing psychology | don’t get fired by your own automation | what amazon doesn’t tell you | royalties, residuals, and reality checks | arc-slc
in this episode of accounting arc, shimamoto sits down with two practitioners who live that reality every day: shayna chapman, who runs a practice rooted in a small ohio community, and mohan chirumamilla, who serves clients across omaha, nebraska, and columbia, missouri. their conversation is part practical playbook, part gut-check — and it lands on a message that feels increasingly urgent for the profession: small towns still need sophisticated accounting, and accountants still need work that feels meaningful.
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