here’s what you’re looking for: marc rosenberg

leadership

fixing the partner entitlement mentality

nine reasonable entitlements and 15 misconceptions, bad ideas and outright abuses.

it’s a privilege to be a partner in a cpa firm. not an entitlement. too many partnerships seem to operate as if they had it the other way around. and, in most cases, those partnerships don’t usually make the best cpa firms. marc rosenberg has seen his share of dysfunctional firms. they are no better nor no worse than the people who run them. get these 24 points of partner roles and responsibilities correct and your firm could find a renewal in spirit and in growth.

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mergers & acquisitions

the pluses and minuses for a cpa firm merger

the 15 good signs and 17 warning flags to look for.

for some reason, cpa firms seem to find it much more daunting to evaluate a merger involving their own firm than that of a client’s. but the same methods and procedures you’d use to advise a client can be put to use in considering your firm’s next merger or acquisition. here, marc rosenberg, in how to negotiate a cpa firm merger, lays out the pluses and minuses to look for in a deal… 15 pluses and 17 minuses, to be exact. read more →

outlook & analysis

thresholds and core competencies for a new partner

what it takes to make partner: the 27-point checklist the best firms follow.

marc rosenberg, author of how to bring in new partners, cites at least six areas that partnerships at the nation’s best firms habitually evaluate before naming a new partner, including: nine intangibles, four financial and legal considerations, five practice development issues, three production and client management metrics, two technical proficiencies, three supervisory skills and one very important administrative credo. read more →

outlook & analysis

deciding between equity or non-equity partners

five reasons for one, eight for the other. and they’re not all created equal.

after studying some 700 firms, marc rosenberg has some fairly hard-and-fast rules about how to bring in new partners. here, he delivers five reasons to lean toward deciding on bringing in traditional equity partners and eight reasons for making them non-equity partners. all things being equal, they aren’t.

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