19 ways to better networking: be the nerve center

businesswoman working on laptop giving thumbs up sign5 reasons to reorient your networking.

by 卡塔尔世界杯常规比赛时间

last century’s networking model still works and is still worth doing, but you can do better in the 21st century by inverting the old model. rather than going to the chamber of commerce and rotary meetings to promote your services, go with the intention of gathering other people’s services.

as a cpa, you, more than anyone else, are at the center of local business. you know more about a bunch of businesses – your clients – than virtually anyone else. you know what they’re doing. you know what they need. and they most certainly need far more than what your firm offers.

but your firm can offer more. you can offer the services of dozens of indirectly related companies and professionals, among them:
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8 steps to gaining a client by helping a client

three climbers helping each other up a hillthis is one of those times when a small investment pays a big return.

by 卡塔尔世界杯常规比赛时间

nobody knows your clients like you know your clients. you know them from deep inside. even a simple tax prep gives you insight into the nature of a business – its services, its efficiency, its growth or stagnancy, its honesty and dependability. some of this you can glean from the process of tax preparation, audits and such, but it also comes from the chats you have with the client during the course of the year.

as you have certainly noticed, none of your clients run a perfect business. they could all be more efficient. they could all come closer to their potential. they could all use something that you can help provide – even if it’s not one of your services.
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