what do clients want? take it from this tough cfo client [video]
how to move from a commodity to a valuable adviser.
client service opportunities
question: what’s great client service worth?
answer: 10% to 25% more. more than 70% of potential clients say they’d be willing to pay as much as 10% more for a product or service if a company exceeded their expectations. and more than a third of buyers … continued
small biz turns to web for new growth
“online presence” tops business strategies for this year. interestingly, a list of cpa firms’ plans wouldn’t look much different. see accounting firms dive into digital marketing.
do your clients really want to talk to you?
or would they rather text? it may depend on their age. or yours. new data from nielsen suggests that today’s twenty-somethings text more than they talk on the phone. maybe it’s time to redefine the rules of office communications and … continued
four tough questions facing every accounting firm about client service
and dozens of possible answers! at a recent staff workshop, there was a brainstorming session to answer some key questions about what constitutes excellence in client service. four questions were placed on the table: 1. how can we make it … continued