marketing & sales
building your dream team
the who, why and how of all the people you’ll need outside your practice.
by jassen bowman
tax resolution systems
your practice does not operate without the assistance of other people and businesses.
more on tax resolution: suggested tax resolution client payment guidelines | checklists for tax resolution sales | overcome objections in 7 steps | how to reactivate lost clients | don’t ignore your existing leads | the importance of goals and affirmations | market to your ideal clients | tax resolution: a lucrative opportunity
exclusively for pro members. log in here or 2022世界杯足球排名 today.
note that this section doesn’t comprise your internal staff. rather, your “dream team” is your network of service providers, independent contractors, vendors and joint venture partners.
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martin bissett: mindset curve [video]
crafting effective landing pages
plus specific tips for images.
by becky livingston
the accountant’s social media handbook
landing pages are specific pages on your website meant to cause the visitor to complete an action before getting something from you, e.g., contact us pages, tax services request more information pages, sign up for the firm’s newsletter pages, and more.
more: how to research keywords | what goes into a buyer persona? | 3 big seo changes | how long does it take to rank? | what is seo and why is it important?
as with other pages on your site, seo is critical for search engines to index these particular pages and to help searchers find what you’re offering.
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