4 essential habits for building client trust. by bruce w. marcus in the firm with a strong marketing culture, getting the client is only half the battle. the other half is keeping the client. it’s done with more than just … continued
what to do when every client is in play. by bruce w. marcus independent studies, including those from 卡塔尔世界杯常规比赛时间, show that a large percentage of accounting clients are dissatisfied with the levels of service from their accountants. good work … continued
so why should you think you’re a marketing expert, too? by bruce w. marcus someone once said that if you’re smart enough to be an accountant, you’re smart enough to do your own marketing. sure. and you’re probably smart enough … continued
seven simple skills every professional can develop. six powerful reasons practice groups, not lone rangers, win the long game. by bruce w. marcus building a culture of growth and aspiration (pardon the word “marketing”) is a process that requires four … continued
top firms know the nine tenets of a healthy, sustainable growth-minded culture. by bruce w. marcus professional services marketing 3.0 the firms that want to grow and thrive must be turned into marketing machines – to have a culture that … continued