outlook & analysis

2020 outlook: the four big questions

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even staying still requires planning.

by dan hood

the opening of the year was busy and confusing, with firms struggling with the technical complexities of the tax cuts and jobs act, the search for new clients, and, particularly for firms over $1 million in revenue, the war for talent.

more: 2020 outlook: dicey disruptions | 2020 outlook: upstream mergers | 2020 outlook: staffing gets creativegoprocpa.com

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but we also saw them wrestling with four bigger, more strategic questions: read more →

dicey disruptions

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and the five strategies your firm will need.

by gale crosley

a year ago, firms were struggling. the organic growth of the top 100 slid down to 4.6 percent, the lowest level since 2011.

more: 2020 outlook: upstream mergers | 2020 outlook: staffing gets creative
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was it because…?

  • the profession was resource-constrained?
  • was it the distraction of technology transformation?
  • what about distractions caused by mergers?
  • or possibly all of the above?

here are the five best strategies to consider going forward:

read more →

2020 outlook: top 5 emerging risks for cpas

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young businessman walking on bungee cord between question mark and dollar signand the top five emerging opportunities, if you handle them right.

by ken mackunis
executive vice president
aon affinity, professional firms

risk can come from unexpected places. as cpas look to capitalize on economic and industry trends to grow their business in 2020, they need to be vigilant in identifying and mitigating the risks that go hand in hand with the expansion of capabilities and capacity.

here’s a look at the top five areas that can pose the most risk – and reward – for cpas in the new year. read more →