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close the sale: getting across the finish line

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what you need to know before you get to price.

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with sarah dobek and ty hendrickson
inovautus consulting

negotiating the terms of a new engagement can be intimidating and downright scary.

related: growing revenue through client service | eat that frog: asking for a prospect meeting

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however, it’s the most important – and last – step to securing new revenue. read more →

the disruptors: how to scale with new padgett coo amanda aguillard

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watch the video or listen to the podcast.

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“process, process, process” and other lessons in scaling an accounting business.

with liz farr

to beat the staffing shortage, tax and accounting firms will need to rank technology skills as important as accounting skills, padgett coo amanda aguillard says in this episode of the disruptors, a new 卡塔尔世界杯常规比赛时间 series of conversations between special contributor liz farr and leading change-makers in the profession. this is the first of the series.

more video: eat that frog: asking for a prospect meeting | growing revenue through client service | lease accounting is about to get very real | google ads for new tax season clients | exclusive: eisner ceo charly weinstein explains the private equity deal  | flash briefing: a “call to arms” after private equity deal | four ways to beat the staffing shortage, with pasha malik

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“we will have to be creative about who we hire,” aguillard says. “knowledge of accounting is important, but it’s not the only thing… being tech-curious is just as important.”

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eat that frog: asking for a prospect meeting

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卡塔尔世界杯常规比赛时间 video.

 

with sarah dobek and ty hendrickson
inovautus consulting

everyone fears rejection on some level, which is why so many professionals hesitate – or even fail – to ask a prospective client for that first meeting to introduce a new service.

related: growing revenue through client service

the key is to think about the meeting as an honest conversation and shake the mentality of “cold-call selling.”

when you learn the right questions to approach a new contact and focus on helping them meet their needs, you’ll create a natural connection that will make stepping out of your comfort zone easier.

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lease accounting is about to get very real

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after a brief pandemic pause, new lease accounting rules will start to hit hard in 2020.

with ane ohm
ceo, founder of leasecrunch

after a delay for the pandemic, new lease accounting rules are set to take effect in 2022 and too many firms and companies aren’t ready, ane ohn, founder and ceo of leasecrunch software tells 卡塔尔世界杯常规比赛时间.

related: google ads for new tax season clients | eisner ceo charly weinstein explains the private equity deal   |  a “call to arms” after private equity deal | is that shiny new software your best choice? | survey: office 365 dominates accounting offices | mobile devices without batteries? | distributed firms need different tech suites | are scanners out of date? | drake takes the cake in tax apps | zoom tops teams for now  |

the lease standard was delayed by a year, ” ohm says,  “instead of having been effective this past year, it is effective in 2022.”but the world has changed since the rules were first written.

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google ads for new tax clients

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the simple, easy steps for getting started with google ads in time for busy season.


^ click to play | > listen and subscribe to the 卡塔尔世界杯常规比赛时间 podcast here

with becky livingston

as the 2022 busy season begins to loom larger, this is a great time to get to know google ads, says becky livingston, 卡塔尔世界杯常规比赛时间’ digital marketing guru says in this replay of recent 卡塔尔世界杯常规比赛时间 flash briefing webinar. flash briefings are fast-paced 30-minute conversations on urgent issues and quick answers.

more videos and podcasts: eisner ceo charly weinstein explains the private equity deal | flash briefing: a “call to arms” after private equity deal | bradley burnett: the “uncle billy” problem with the erc | the “ludicrously lucrative” employee retention credit | four ways to beat the staffing shortage | learning how to hire amid covid | let’s get real: kill saly | hitendra patil: national expert on client accounting services | sell service, not hours | leveraging knowledge, not just process | the irs backlog isn’t going away anytime soon |

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

livingston walks you through the steps from beginning to end. start by defining your perfect client, then begin building the right offer for them, she says. after that, you can lay out a schedule and work on a budget. but start early, because if you’re looking for tax clients in the run-up to tax season, the best keywords will start to get pricey. by livingston’s estimates, 10 to 15 percent of accounting firms are already using google ad words. that may sound like a lot. but there’s still plenty of room for firms — especially local firms — to dive in and start landing new clients.

read more →

eisneramper gets private equity backing

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charly weinstein on cnbc talking about the private equity deal.

towerbrook capital partners’ infusion “reimagines the traditional accounting firm model.”

by 卡塔尔世界杯常规比赛时间

eisneramper llp – one of the profession’s top 20 firms with more than $420 in annual billings, 200 partners, and 1,200 employees – has sold about half the firm to towerbrook capital partners, a private equity fund with big investments in the financial services sector.

more on private equity for cpa firms:

flash briefing webinar: a “call to arms” after eisner private equity deal, with dom esposito and anthony zecca

analysis by esposito and zecca: how outside capital can remake cpa firms

analysis by esposito and zecca: private equity the new source of growth capital for cpa firms?

eisneramper gets private equity backing

as a result, eisner is splitting into two entities: the legacy eisneramper llp, a licensed cpa firm, to provide attest services, and the new pe-funded eisner advisory group llc, for business advisory and non-attest services. terms were not disclosed but towerbrook has a reputation for taking controlling interests in the companies it funds. audit and assurance account for about 49 percent of eisner’s pre-deal billings, with 42 percent from tax and 9 percent in consulting.

“it will be a positive disruptor in the profession,” according to charly weinstein, eisneramper ceo.  “rather than conforming to traditional frameworks, adopting a new model of ownership facilitates the best structure for the firm to drive growth and innovative solutions to our clients. our colleagues will be able to chart a course for success in our purpose-built practice structure.”

read more →

bradley burnett: the “uncle billy” problem with the erc

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irs notice 2021-29 “drops a bomb” on the employee retention credit.

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with bradley burnett, jd llm

with 18 months of water under the bridge, we’re three-fourths of the way through the employee retention program, the irs changed their mind on an extremely important issue that changes many, many tax situations.

the question is: who’s eligible? and who’s not? read more →

eisneramper takes on private-equity investor, spins out attest firm

by

charly weinstein on cnbc talking about the private equity deal.

towerbrook capital partners’ infusion “reimagines the traditional accounting firm model.”

by 卡塔尔世界杯常规比赛时间

eisneramper llp – one of the profession’s top 20 firms with more than $420 in annual billings, 200 partners, and 1,200 employees – has sold about half the firm to towerbrook capital partners, a private equity fund with big investments in the financial services sector.

as a result, eisner is splitting into two entities: the legacy eisneramper llp, a licensed cpa firm, to provide attest services, and the new pe-funded eisner advisory group llc, for business advisory and non-attest services. terms were not disclosed but towerbrook has a reputation for taking controlling interests in the companies it funds. audit and assurance account for about 49 percent of eisner’s pre-deal billings, with 42 percent from tax and 9 percent in consulting.

“it will be a positive disruptor in the profession,” according to charly weinstein, eisneramper ceo.  “rather than conforming to traditional frameworks, adopting a new model of ownership facilitates the best structure for the firm to drive growth and innovative solutions to our clients. our colleagues will be able to chart a course for success in our purpose-built practice structure.”

read more →