who do your referrals come from?
by russ alan prince
moving upmarket refers to working with wealthier clients. the desire to move upmarket is becoming more pervasive and stronger because of many factors, such as economic volatility, increased competition and fee compression. for many accountants to do well going forward, they need to work with wealthier clients. they need to move upmarket.
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for a substantial percentage of accountants with high-net-worth practices, they likely have to change their business model to move upmarket. for example, the ultrawealthy – individuals and families with a net worth of us $30 million or greater – commonly require accountants to have a different business model than clients of lesser affluence.
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