cas: finding the why behind the why

man facing mirror that has bursting out of it a hand holding a red question markhow to develop the cas mindset.

by hitendra patil
the definitive success guide to client accounting services

“why did i start my accounting firm/practice?”

if you are the owner of your firm, print this in a bold, big font and post it somewhere in such a way that you can see it, even if it is just in your peripheral vision, every moment when you are working at your desk.

round 2: how to lead clients into client accounting services | cas begins with a mindset
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if you are a partner of the firm or an employee, print the following question to post it where you can see it all the time:

“why did i get into the accounting profession?”