the right dna for growth

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by sarah johnson dobek
inovautus consulting

more:seven reasons your growth plans are stalled|five ways to grow new service lines|how crisis illuminates your biz dev skills|take the pressure of ‘selling’ out of ‘cross-selling’|don’t confuse marketing with biz dev|business development and sales aren’t scary
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when i speak with partners about growing their firms, the conversation almost always goes to bringing in more business. and while i don’t disagree that bringing in more business is a key component to growth, i often have to step back and ask why a problem exists in the first place. what i’ve learned is that many times firms hit a wall because they haven’t established aculture of growth.