there are six steps to value pricing, but don’t skip ahead.
by jody padar
radical pricing – by the radical cpa
can you remember doing business before cell phones or social media? you really don’t have to be too old to remember because change happens fast. in fact, if you are over 50, you probably remember when every home had a landline, firms advertised in the yellow pages, and accountants charged hourly for mundane compliance tasks.
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it really wasn’t that long ago when the internet was intriguing rather than indispensable.
at some point, change becomes inevitable, and i would argue that value pricing has reached this critical stage.
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