how to create price packages.
by jody padar
radical pricing – by the radical cpa
packages are the first step toward productizing your services. your packages define your services as discrete offerings with defined parameters around what they include and what’s excluded.
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the secret sauce to creating a fixed price package with a value add consists of combining several variables:
deliverables + client persona = well-priced packages
client-specific price point + market price point = well-priced packages
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