busy season 2026: firms look to pricing for growth

revenues and client rosters outpace profit gains as firms battle cost pressures.

on the front lines (clockwise from left): clockwise from left: hall, langworthy, lenz, kwiecinski, dickerson

by 卡塔尔世界杯常规比赛时间

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cpa firms heading into the 2026 tax season expect revenue gains driven primarily by higher prices, not by adding clients, even as a majority anticipate another heavy extension season.

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more tax, pricing, and the 2026 outlook

according to the 卡塔尔世界杯常规比赛时间 busy season barometer, about 6 in 10 firms expect total revenue to increase this year, while roughly one-third expect revenue to hold steady. profit expectations trail revenue slightly, a pattern that points to continued cost pressure even as clients and would-be clients clamor for more, and more high-end, services