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five steps to firm transformation

clients will be open to new pricing if they see the benefits.

by 卡塔尔世界杯常规比赛时间

growth is one thing, transformation another.

growth is good. it’s what most cpa firms want: growth in clientele. growth in revenue. growth in profit.

marketing efforts tend to engender growth. but it’s an incremental growth – a new client, then another, then a new service, then a bump in revenue.

transformation is more than that. it engenders exponential growth – a host of new clients, a whole new set of services, a local reach rendered regional.
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client service opportunities

covid is calling

eileen j kennedy
eileen j. kennedy

…calling you—to reinvent your firm. now.

by 卡塔尔世界杯常规比赛时间 

you may be missing a rare appearance of opportunity in the pandemic that’s stymying everyone else, says eileen j. kennedy in a new 卡塔尔世界杯常规比赛时间 30-minute flash briefing.

play the video or download the podcast: how to dazzle clients in the covid age: creating customized client experiences

in “creating customized client experiences in the age of covid-19,” kennedy rolls out a host of ideas and insights to use the pandemic to: read more →

charts & graphs

software saves the 2020 tax season

survey says tax practitioners have never been so satisfied with their tax prep applications.

by 卡塔尔世界杯常规比赛时间

what’s the best word to describe the infamous 2020 tax season?

brutal? infectious? interesting? perpetual? weird?

one word works for everybody: unprecedented. a pandemic. a lockdown. new legislation. new rules. federal programs. federal disasters. bankruptcies.

it seems the only thing that’s gone right is software.

the bottom line: tax practitioners have never been more satisfied with their tax apps.

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featured

value + pricing = value pricing

//www.g005e.com/2020/08/26/value-pricing-value-pricing/
some 64% of cpas say one of the chief benefits of value pricing is “transparency.” (aicpa)

automation is a key part of the process.

by 卡塔尔世界杯常规比赛时间

matching pricing (what an accounting firm figures it can charge) with value (what a client things a service is worth) is always a challenge. a firm may think its capability in compliance is worth a lot, but if the client has nothing to comply with, it puts no value on compliance services.

more: opportunities in common and uncommon services | cloudy forecasts call for rainmaking
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

so the question is: what does a given client or potential client value?
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charts & graphs

opportunities in common and uncommon services

bar chartwhat do your clients want that your competition doesn’t offer?

by 卡塔尔世界杯常规比赛时间

virtually every cpa firm faces two common challenges:

  • get the work done.
  • find more work.

more: three hidden surprises in ppp loan forgiveness | cloudy forecasts call for rainmaking  |the forecast: partly gloomy, chance of doom  |  busy season benchmarks in free fall  | say hello to the new 24-month busy season | maybe the pandemic isn’t all bad |  covid drives new m&a trends  |  re-thinking today’s firm with five global leaders|  clients want to pay you more (really!)

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

 

or, to put it another way:

  • satisfy clients.
  • find more clients.

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