3 tips for following up with prospects

businesswoman talking on phoneit’s the key to 98 percent of your sales.

by sandi smith leyva

it seems there are hundreds of questions swirling around how to follow up with prospects.

more on small-firm growth strategies: 5 ways a deadline can help close a deal | if you don’t develop your business, who will? | 7 ways to get new revenue from old clients | draw new clients in like a magnet | 11 ways to add value for clients | 9 ways to increase sales through ‘power networking’ | 5 things you know that clients don’t | 3 ways to test your revenue forecast | 8 must-haves for a prospect kit | whip out the wow factor for clients | how to work the same hours and make more money

the raw truth is that very few people follow up at all. on average, only 2 percent of people buy on the first contact with a vendor.

so if you’re not following up, you’re walking away from 98 percent of your sales.

here are my tips to maximize sales and take the pain out of following up: read more →

9 ways accountants throw away profits

$50 bills in a wastebasketchecklist, plus how to fix your billing habits to compensate.

by sandi smith leyva
the accountant’s accelerator

a critical measure for accountants – whether they bill either by the hour or a fixed price – is the amount they bill clients each month. as anxious as many accountants are to raise their revenues, their daily activity often sabotages that goal with the same common billing mistakes.

more on small-firm growth strategies: 5 ways a deadline can help close a deal | if you don’t develop your business, who will? | 7 ways to get new revenue from old clients | draw new clients in like a magnet | 11 ways to add value for clients | 5 things you know that clients don’t | 3 ways to test your revenue forecast | how to work the same hours and make more money | if you’re a ‘best-kept secret’ cut it out!

here’s a checklist so you can compare your behavior with the list. i’ll give some tips on how to break the bad habit, and the rest will be up to you.

read more →

5 ways a deadline can help close a deal

hourglass on money backgroundit might be just the push a client needs.

by sandi smith leyva
the accountant’s accelerator

in the accounting profession, there are a ton of deadlines. month-end, quarter-end and year-end. payroll taxes, sales taxes and corporate taxes. and extension deadlines, filing deadlines and payment deadlines, to name just a few.

more on small-firm growth strategies: mindset is key to marketing | become a millionaire in 3 steps | when your business card works against you | 10 ways to ruin a website | 4 steps to weather any economic storm | want to be stress-free? use your strengths | ‘time problems’ don’t exist | could you use more energy this tax season? | 15 items for your ‘business bucket list’ | 3 ways to plug your firm’s money leaks

read more →

mindset is key to marketing

smiling businesswomaneven after years of experience, confidence may not come easy.

by sandi smith leyva
the accountant’s accelerator

in school, during both my undergraduate courses and my mba classes, i took marketing 101, or something close to that. i learned the four p’s: product, price, place and promotion. i aced the class.

more on small-firm growth strategies: when your business card works against you | 10 ways to ruin a website | 4 steps to weather any economic storm | want to be stress-free? use your strengths | ‘time problems’ don’t exist | could you use more energy this tax season? | 15 items for your ‘business bucket list’ | 3 ways to plug your firm’s money leaks

read more →

become a millionaire in 3 steps

woman's hand pointing to three numbers for success stepsdump “nonprofit” tasks and focus on the high-value ones.

by sandi smith leyva
the accountant’s accelerator

let’s do the math. to earn a million dollars in a year, you have to bring in $83,333 per month. assuming you bill hourly and work for the standard 1,000 billable hours per year, you need to charge $1,000 per hour. if you want to make $5 million in one year, you will need to charge $5,000 per hour.

more on small-firm growth strategies: when your business card works against you | 10 ways to ruin a website | 4 steps to weather any economic storm | want to be stress-free? use your strengths | ‘time problems’ don’t exist | could you use more energy this tax season? | 15 items for your ‘business bucket list’ | 3 ways to plug your firm’s money leaks

read more →