surveys & research

4 reasons to push ahead with tax question research

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businessman is dialing phone for advicewhen “quick and easy” isn’t.

by ed mendlowitz
tax season opportunity guide

i keep a few of the one-volume tax guides in my office so i could look up a quick answer when i need to. recently a golf buddy emailed me a question that i thought i could answer quickly. he wanted to know that if he was in the “zero” percent capital gains tax bracket, did that apply to an unlimited amount of capital gains? sounds like a simple question.

more: one can’t-skip touch for tax season | 5 steps for tax season success | help tax clients help you | 3 steps to tax season happiness | 12 ways to have more fun this tax season | bill with the tax return, get paid faster
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well i looked it up online and then in three one-volume tax guides. only one source had thorough coverage of the issue. i ended up spending an hour on this “simple” question including my emailed response. nothing is simple anymore. 
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survey quantifies link between online reviews, revenue

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young businesswoman using a tablet3 key statistics.

by sandi leyva
the accountant’s accelerator

you wouldn’t want to run your business without referrals, right?

more on small-firm growth strategies: major search algorithm change could affect your rankings | is your client newsletter stuck in the 1990s? | making content marketing part of your growth strategy | tough lessons from tax season | 10 quick and easy tips for a better busy season | 6 metrics of marketing | want better clients? 5 ways to hook them | 3 ways to save time during busy season
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in the online game, the equivalent of referrals is client reviews. you see them everywhere: google-my-business listings, on yelp, on facebook and on bing, to name a few. to say they are important to your business’s profitability is an understatement, and now it’s been quantified in a survey conducted by womply.
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hiring growth rate shows signs of leveling off

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still healthy, but not as good as last year.

who’s hiring, who’s not.
who’s quitting, who’s staying.
and why and why not.
join the survey. get the facts.

by beth bellor

“stay the course.” remember that chestnut?

more on jobs: what staffing shortage? | payroll agencies lead jobs growth in the tax & accounting industry | hiring trends: accounting hits 4.2% expansion rate | hiring trends flash warning signs of slowdown in tax & accounting | charts: tax & accounting among biggest jobs creators in u.s. | hiring surge powered by growth in payroll agencies
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maybe it’s not time to rock the boat. the accounting profession is more than holding its own, with new highs seen in:

  • overall earnings,
  • staff earnings,
  • cpa firm staff numbers and earnings, and
  • payroll services earnings.

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