卡塔尔世界杯常规比赛时间

today's features

planning lays the foundation of audit relevance

if you fail to plan, you plan to fail.

by alan anderson, cpa
transforming audit for the future

next time you have your planning meeting about an upcoming audit, print out a page or two of what you say on your website. share those pages around, and ask the planning team members, “how are we going to deliver on what we’ve said on our website?”

more: how do we drive relevance in audit? | before the audit: more than just planning | five crucial attributes for successful audit leadership | put the ethics code to work for your clients and your firm | is audit in crisis because of definitions?
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most people think of planning an audit as an exercise in filling out forms. planning an audit is certainly much deeper than that. the ultimate foundation for success in your audits depends on what you do during the planning stage.

leadership

big change comes with deep reflection

are you ready to redefine the accounting profession?

by seth fineberg
at large

what can be accomplished in a year for any individual or organization is amazing. in this case, i’d like to draw attention to the efforts and, for some, the existence of the accounting alchemy network.

more seth fineberg at large: 3 ways to raise the bar for your business | randy crabtree: stress management for overworked accountants | make it ‘productive season’ | it’s time to do the uncomfortable | three ways to improve next tax season | jeremy sulzmann: can intuit mend fences with accountants at qb connect? | meet basis, the new ai bookkeeper on the block | is this when accountants start taking freshbooks seriously? | you’re doing email wrong | careful… you may be advising!
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in march of 2022, ingrid edstrom, alina nikishina and mathew heggem helped put aan into the world to build a network of like-minded individuals dedicated to seeing accounting’s higher purpose come to fruition. i wanted to take some time in this post to familiarize you with what aan accomplished over the past year and peek into where it’s headed.

podcast

steve yoss, quick tech talk: automation for accountants

subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere: apple, google, spotify, iheart, deezer, amazon music and audible, player fm, audacy, gaana (india), and boomplay (africa).

quick tech talk
with steve yoss
cpe today

to stay relevant in this new era of a.i., accountants must find new, higher-value ways to engage with clients. “automation may take over lower-value tasks, but it’s up to us to evolve and focus on areas where we can add significant strategic value,” steve yoss says in the latest episode of quick tech talks.

click here for more steve yoss

“the existential risk of automation is a pressing issue for today’s financial professionals,” yoss says.

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innovation & change management

disruptors: chase birky builds the anti-cpa firm

don’t reinvent the wheel. join a better wheel.

subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere: apple, google, spotify, iheart, deezer, amazon music and audible, player fm, audacy, gaana (india), and boomplay (africa).

the disruptors
with liz farr

chase birky wanted “a better way to cpa,” so he and co-founder max fritz created dark horse – the “anti-cpa firm,” which would be “the opposite of what a client would expect of a cpa firm, of what talent expects of a cpa firm.” dark horse democratizes access to the resources, tools, and technology available to larger firms so sole practitioners and small firms have an easier path to the modern cpa firm.

more podcasts and videos: jason blumer & julie shipp: move leaders out of client service | james graham: drop the billable hour and you’ll bill more | karen reyburn: fix your marketing and fix your business | giles pearson: fix the staffing crisis by swapping experience for education | jina etienne: practice fearless inclusion | bill penczak: stop forcing smart people to do stupid work | sandra wiley: staffing problem? check your culture | scott scarano: first, grow people. then firm growth can follow |

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dark horse was born out of the realization that small businesses were underserved by their accountants. many small business owners have “these horror stories about the large firm that deprioritizes them and charges them an arm and a leg, or the one-off practitioner or micro firm that wouldn’t return their emails or phone calls, and never provides advice, just tells them to sign on the dotted line,” birky says.

marketing & sales

the secrets of great business developers

how to turn a goal into action.

by august j. aquila
price it right: how to value accounting services

i speak with a lot of accountants and consultants every week, and i look for those recurring characteristics that make some of them outstanding in various areas of building and managing a professional practice. those who are great at business development all seem to follow the same process, especially when the going gets tough.

more: how life cycle changes your marketing | eleven possible pitfalls of mergers | six ways to expand your client services checklist | ten questions to refine your successful marketing plan | four questions for choosing your marketing audit strategies | four steps to a successful email marketing campaign | five reasons to implement change orders | make your practice better | eleven marketing strategies for smaller firms | five questions for developing your marketing plan | you only have four strategies | the damage that traditional fee methods do
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briefly stated, these professionals are successful because they have a clear vision of what they want to accomplish. they reinforce that vision with positive phrases and affirmations that reinforce their success. the following quiz will assess your business development acumen. give yourself one point for each correct true-or-false answer. (the correct answers are at the end of this post.)
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