today's features

keep business development going during busy season

man writing on a calendar

consistency is key.

by martin bissett
business development on a budget

you may be asking yourself how you will know when you are successful in your selling efforts. many people have asked me that, but it’s the wrong question because firms have different goals.

more: health, wealth, stealth: challenges on the path to partnership | it’s time to prepare the next generation | who are you more committed to, your firm or your clients? | nine checkpoints before every prospect meeting | three questions about conversion | six keys to turning prospects into clients | don’t overlook internal communication | four reasons people struggle with communication | why firm culture matters for partners | competence is step one of seven | three things that rich accountants do
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

some want to simply tick over and replace the clients they lose, some want to grow exponentially, some want steady and consistent growth they can measure and monitor. so there is no one definition of success. but no matter what yours is, you will never attain it if you are inconsistent in your process of winning new business.
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one state is now america’s clean energy paradise

if going green is your thing, you may want to move to this state.

by rick richardson
technology this week

americans don’t have to imagine living in a nation where one in three people has rooftop solar power, 15 percent of new cars are electric, and massive batteries store energy after the sun sets.

all they need to do is visit hawaii.

more: microsoft moves further into nuclear development with new director | nuclear battery could keep your future phone running for 50 years | mit tests new ingestible vital signs sensor | major websites blocking content from ai crawlers | electronic skin that can sense touch will transform robotics | four of today’s new technologies that will be tomorrow’s ‘norm’
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

hawaii promised to be “coal-free by ’23,” and in just 21 years, state law requires the use of only clean energy. this month, a massive 185-megawatt battery near honolulu hummed into full operation, bringing the aim closer to reality.

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tax chat: eric green reveals the tax rep guide to tax season

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seth fineberg
with eric green

renowned tax attorney eric l. green delivers a roadmap for seizing tax resolution opportunities this tax season in the new video from last week’s first tax chat of the year, hosted by seth fineberg.

more tax season: ftc nails turbotax for ‘free filing’ scam | | offer your tax clients other serviceshigher fees to start: ten ways to make your tax season better | tax pros handle 37.7% of e-filings | if only the irs’s tax pro were usefulcan your tax reviewers answer these 10 questions? | tax pros file 33% of early returns | can’t irs online accounts be more useful?

in this live webinar, attendees – and now you – get the fundamentals for catching lucrative tax rep engagements without adding to busy season workloads. with live, real-time q&a, everyone’s questions got answered.
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four basic understandings every auditor must master

make your audits more relevant and provide value-added insights and services to your clients.

by alan anderson, cpa
transforming audit for the future

the question professionals should always ask is, “are we leaving the profession better than we found it?” so, let’s ask: are we leaving the audit profession in better shape than it was when we inherited it?

more: put the ethics code to work for your clients and your firm | turning audit & accounting into assurance & advisory | wanted: great audit mentors | is audit in crisis because of definitions? | stop sending the wrong message to audit teams | closing the audit expectations gap
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

right now, we’re not providing value, but i honestly believe it’s not too late. the future of audit is ours to create or a future that will happen to us, and not necessarily a future we would prefer.

it will take leadership to change the future of audits. we have to take ownership of the process.

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refunds up as tax pros tackle 41.5% of e-filings

* total refunds issued represent returns received and processed in 2024 – the current year only. the number of direct deposit refunds represents returns received in the current and prior year but processed in 2024.

also: the irs realizes a footnote is in order and we are shocked.

by beth bellor

average tax refunds are on the rise, so the weekly filing data has one uptick besides the amount of traffic to the irs website – an increase that perhaps isn’t a positive.

more: tax pros handle 37.7% of e-filings | tax pros file 33% of early returns
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

the internal revenue service had received 34.7 million returns, down 5.7 percent from the same period one year ago, as of the week ending feb. 16, the latest data available. lower numbers are no surprise, of course, because there had been only 19 days in the 2024 filing season, which opened jan. 29, compared to the 26 days there had been in the 2023 season, which opened jan. 23.
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