how to leverage your most valuable asset

accountants are just beginning to understand the untapped opportunities in their clients and referral sources.

by sandi smith leyva
author, “10 keys to doubling your revenues”

one of the most valuable assets i have is my list of clients.  i wouldn’t be in business if it weren’t for my clients, and i am grateful for each of you every day.

keeping a formal list of clients and subscribers in a list management system is often overlooked and frequently underutilized, especially in our industry.  there are a couple of reasons for this.  one is that some accountants are just beginning to understand the five big revenue-building reasons to understand the power of email marketing.

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what the death of data entry means for accountants

by sandi smith leyva
the accountant’s accelerator

imagine that a new client comes to you with “the dreaded shoebox” of bank reconciliations, receipts and bills. the client is a year or so behind, and you are hired to get them caught up. do you take that client, knowing you’ll be swamped doing data entry for weeks at a low hourly rate?

the good news is it doesn’t have to take weeks anymore. and even better, you don’t have to charge a low rate for data entry. your “shoebox” client is now a profitable client who would be worth adding to any accounting firm’s book of business. what’s the secret? read more →