today's features

brown: employer brands talk | move like this

real employee stories, not polished slogans, are winning the war for talent.

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move like this
with bonnie buol ruszczyk
for 卡塔尔世界杯常规比赛时间

in this episode of move like this, host bonnie ruszczyk sits down with rob brown, founder and host of accounting voices and previous host of accounting influencers, to talk about what’s really driving change in the accounting profession.

speaking from the uk with deep experience across the u.s. and global markets, brown shares what he’s seeing in firms of all sizes: pressure from talent shortages, shifting expectations from younger professionals, and the growing importance of a strong employer brand rooted in real stories, not slogans. 

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brown starts by outlining three major workplace trends. 
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eight questions for assessing merger compatibility

overhead view of people solving a large jigsaw puzzle

plus 23 issues to negotiate.

by marc rosenberg
the rosenberg practice management library

these questions can be explored via interviews or group sessions. but they are all great questions that will give insight into each firm’s culture and personality.

more by marc rosenberg
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  1. why do the firms really want to merge? after the merger, will the firms have the commitment and wherewithal to realize their expectations? acid test: if some of the main reasons for doing the merger are clearly not realized 12 months later, which issues and failures would make you the most upset and frustrated?
  2. how would the new firm be better than the sum of the two individual firms?

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tech, talent, advisory will fuel growth

every year, the 2025 rosenberg map survey asks the industry’s top consultants to share their observations from cpa firms across the country: how do you think the next 12 months will unfold? trends? predictions? other thoughts? also, how would you assess the last 12 months? trends? observations? struggles?

accounting firms are finding themselves in one of two camps.

by scott moore
the rosenberg survey

growth-oriented firms will continue to explore their options to sustain their longevity and competitiveness. whether they remain independently owned or become investor-backed, key areas of focus will be to seek ways to harness technology, optimize their talent strategies and elevate client value with advisory models.

more: the 2025 rosenberg map survey is available from 卡塔尔世界杯常规比赛时间 here.

a renewed focus on growth has gained momentum, fueled by investor interest, technological advancements and the adoption of advisory models.
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it’s not selling, it’s service

have you thought about what you’re building?

by martin bissett
business development on a budget

being a successful person according to your own measurement of that, and your own goals and your own standards is different for everyone.

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if you’re comfortable with yourself, it’s very likely that others will be too. if you understand the value that you offer (how you can improve a client’s situation to move them closer toward their personal and professional aspirations), you’re likely to be able to convey that value in front of a prospect.

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carroll: when one person can break the firm | the disruptors

firms built on heroics instead of systems eventually crack.

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the disruptors
with liz farr

build a 7-figure firm in just 4 hours a week!

ashley carroll thinks burnout is a design flaw, not a personal failing.

“i’m a big believer that burnout is a business model flaw,” she says. in response, carroll created operations house to help founders reduce burnout and step out of that role as the provider, the doer, the practitioner, and into an ownership level role. 

more streaming: rampe: build a roadmap even when the road’s not therechang: killing saly, one agent at a time | vanover: 5-star firms don’t bill by the hourkless: profit is a result. flourishing is the purpose | whitman: build culture on ‘progress,’ not change | shein: no pe? no m&a? no problem | hood and weber: time to riseproctor: turn dumb ideas into brilliant solutionscarter-gray: how 1 poor review strengthened the firm | hartman: upwork to “40 under 40” in 3 years |

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according to carroll, burnout stems not only from long hours but also from processes that lack four key qualities: reliability, efficiency, integration with existing systems, and psychological safety.

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