clayton oates: one way to keep clients for life

play the infinite game and 11 more takaways

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

“we’re ultimately in the people business. we’re in the relationship-building business. we just happen to do accounting.”

that’s how clayton oates, the founder of qa business, views the accounting profession.

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oates also believes accountants can choose whether they are playing a finite, zero-sum game with clients or the infinite game, which continues forever and results in an abundance forever mindset with clients, who will then be your clients for life.

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ron baker: monetize the relationship, not the transaction

ron baker: the subscription model optimizes lifetime customer value.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

ron baker has been on a crusade to transform accounting firms for decades, first by pushing us to kill the billable hour and to implement value pricing. today, he’s advising accountants to switch to a radically different business model. his new book, co-authored with paul dunn, “time’s up! the subscription business model for professional firms,” explains the subscription model and why moving to this model aligns the values of firm owners with those of their customers.

more:erik solbakken: yes, you can work less and make more|donny shimamoto: future firm growth requires a mindshift|jennifer wilson: empower young workers to build the firm everyone loves|mike whitmire: re-think your hiring and training practices|hector garcia: success strategies of a quickbooks youtube superstar|blake oliver: why tax work yearns to be free|private equity explodes in u.k.|brannon poe: the status quo must go|accounting nerds, unlock your super powers|disruptor: jason statts shakes up the status quo|think small to think big with matt wilkinson|when financial statements go extinct with corey schmidt|can geraldine carter save accountants from themselves?|re-inventing accounting with tyler anderson

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this book began from ron’s obsession with the question “what would happen if disney started cpa firms?” accounting wouldn’t be a grudge purchase with low prices, but disney “would enhance the experience and you would pay a fortune and you would be delighted to do so.” in today’s world, your customers are no longer comparing your firm to the other cpa firms, but to “any organization that has the capacity of raising our customer’s expectations,” such as nordstrom or amazon. baker said, “we need to up our game as a profession.”

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kenji kuramoto: rules? what rules?

kill the 40-hr work week, online pricing and other archaic accounting conventions.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

kenji kuramoto and his business partner, mathew may, have been trying different things with their firm, acuity, for years. before the pandemic, acuity began experimenting with allowing team members to work wherever they wanted, how they wanted, and even how much they wanted to work. initially, this was to accommodate refugees from mega firms who wanted a change from the “very regimented, very time sensitive and very location-specific” norms of the industry.

more like this:aynsley damery: adding value is the only way to stay in business|chad davis: don’t like it? don’t do it!|erik solbakken: yes, you can work less and make more|donny shimamoto: future firm growth requires a mindshift|jennifer wilson: empower young workers to build the firm everyone loves|mike whitmire: re-think your hiring and training practices|hector garcia: success strategies of a quickbooks youtube superstar|blake oliver: why tax work yearns to be free|private equity explodes in u.k.|brannon poe: the status quo must go|accounting nerds, unlock your super powers|disruptor: jason statts shakes up the status quo|think small to think big with matt wilkinson|when financial statements go extinct with corey schmidt|can geraldine carter save accountants from themselves?|re-inventing accounting with tyler anderson|click here for the 卡塔尔世界杯常规比赛时间 video and podcast vault

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another thing acuity does that’s different from many other firms is they post prices on their website.

why?read more →

aynsley damery: adding value is the only way to stay in business

rethink the 80:20 rule, because the 80% are likely stealing from you.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

aynsley damery wants accountants to think more deeply about their work. the ceo for clarity said we need to think about what clients want and deliver it to them, but as simple as that sounds, the problem is he doesn’t “think many accountants truly understand what their clients are looking for.” clients who have started their own businesses are looking for a combination of “money, time and freedom.” however, damery said, we’re selling them dashboards, kpis and cash flow forecasting without explaining why that’s important and what that’s going to do for them. “clients are looking for an advisor who’s going to listen to me, understand my hopes, my fears, my vision, what the challenges are, and be able to be there to support me,” damery said.

more:erik solbakken: yes, you can work less and make more|donny shimamoto: future firm growth requires a mindshift|jennifer wilson: empower young workers to build the firm everyone loves|mike whitmire: re-think your hiring and training practices|hector garcia: success strategies of a quickbooks youtube superstar|blake oliver: why tax work yearns to be free|private equity explodes in u.k.|brannon poe: the status quo must go|accounting nerds, unlock your super powers|disruptor: jason statts shakes up the status quo|think small to think big with matt wilkinson|when financial statements go extinct with corey schmidt|can geraldine carter save accountants from themselves?|re-inventing accounting with tyler anderson

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“our clients don’t understand numbers, yet we give them plans with the numbers, and … it doesn’t help,” he said. instead, damery said cpas need to help them understand what they need to do “to make a difference and move their business forward. and that’s not about giving them the answers. that’s about asking the right questions.”

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don’t like it? don’t do it!

chad davis: if you don’t enjoy it, stop doing it.

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the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

chad davis has found success not by chasing the usual markers of success but by building a firm that supports him in doing the things he enjoys and in pursuing the things he finds interesting. in 2013, he and josh zweig founded liveca, one of the first fully remote firms in canada, and since 2018, chad and his family have been living in an rv, roaming from california to nova scotia.

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while liveca has grown to over 100 team members, chad doesn’t believe that every firm needs to grow just to grow. “why is growth always, you know, the sexy thing that people want to work towards?” he asked. instead, his focus has been on creating a firm where people can pursue the work and learning opportunities that align with their definitions of success.read more →

yes, technology disrupts – but for the better

hitendra patil: celebrate the pandemic’s silver lining.

the disruptors
with liz farr for 卡塔尔世界杯常规比赛时间

technology is disrupting the profession, but for the good.

hitendra patil, cpa, long the head of customer success ataccountantsworldby iris and an independent advisor,says that the silver lining of the pandemic is that it forced accountants to move to the cloud and to develop distributed labor models–changes that are here to stay.

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“we can’t fight the rapid technological changes – we can only leverage them to provide better service and insights to our clients,” patil said. “technology puts advisory services within the financial reach of more small business owners. but the superpower that accountants still have is the ability to connect our clients’ goals and aspirations with what’s happening in accounting,” he added, saying that it enables conversations on a higher level. “instead of pestering them for bank statements and receipts, we can ask about trends we see in the financials,” patil said.

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