today's features

project confidence to potential clients

woman with ponytail reflected in window

what is your first impression?

by martin bissett
business development on a budget

winning your first client is all about understanding why someone would buy from you before you ever speak to them, before you ever meet them, before you ever start the preparation for talking to them.

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this discipline too often goes unexplained by most sales training programs offered to the accounting profession, but ultimately we have to be comfortable with who we are and the value that we offer.
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kless: profit is a result. flourishing is the purpose | the disruptors

in the age of ai, conversations, not calculations, will define the future of the profession.

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the disruptors
with liz farr

ed kless believes accountants can do much more than monitor the numbers. together with ron baker, their latest venture, threshold, is a community that aims to support professionals in facilitating transformations in their customers. as kless explains, transformations occur when someone makes lasting changes in one or more of the domains of human flourishing.  

more streaming: whitman: build culture on ‘progress,’ not change | shein: no pe? no m&a? no problem | hood and weber: time to riseproctor: turn dumb ideas into brilliant solutionscarter-gray: how 1 poor review strengthened the firm | hartman: upwork to “40 under 40” in 3 yearstelka: transform fear into fuel | woodard: move past reports; deliver results | baker: find true purpose to end burnoutbrolin: the w.i.n. leadership formulagertrudes: how eos & “unreasonable hospitality” reshaped growthlab | vilms: the power of people in a tech-driven world | dickerson: from diagnosis to disruption | kapilovich: treat people like people | martha yasso: from wall street to main street | jackie meyer: tax plans in 90 seconds? believe it erica goode: build a $200k firm in 15hrs/week |

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“the purpose of business is to promote human flourishing. profit is the result of a business. and there’s nothing wrong with that,” kless says. i think profit is good, but it’s the result. it’s not the purpose.” drawing from benjamin franklin and economist russ roberts, kless explains that human flourishing has four domains: making people healthier, wealthier, wiser, or helping them live with more purpose.  

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the ipa top 500: when bigger isn’t better, firms get smarter.

 success is no accident.

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subscribe to 卡塔尔世界杯常规比赛时间 podcasts anywhere: applegoogle/youtubespotifyiheartdeezer, amazon music, audibleplayer fmaudacy, rss
unlock site-wide, 24/7 access to more than 7,000 articles and millions of tips, tricks, news, trends, commentary, checklists, and how-to guides. plus: daily news, research, analysis, and commentary. bonus: free gifts, great discounts, and special reports

卡塔尔世界杯常规比赛时间 research
with chelsea summers
inside public accounting

the firms in the 2025 ipa 500 are redefining what it means to grow in the accounting profession. yes, many are getting bigger—but more importantly, they’re getting sharper. growth without a plan is no longer enough. the firms pulling ahead are the ones making intentional choices about who they serve, how they work, and where they’re headed.

bonus: download the slide deck here

“this year’s ipa 500 firms had a really strong year,” chelsea summers, executive director of inside public accounting, says in a new webinar report, hosted by 卡塔尔世界杯常规比赛时间 founder and ceo rick telberg. “but it wasn’t by accident. the firms that are winning right now are the ones doing things with purpose. it’s about making strategic choices—not just reacting to change, but leading it.” read more →