the one mistake too many cpa firms are making. [youtube]fdvmzgw20mw[/youtube] michelle golden, marketing consultant and author of the new and essential “social media strategies for professionals and their firms,” explains the one simple mistake that many firms make when entering … continued
from the accounting office management & administration report via texas society of cpas.
attracting and retaining clients has taken on new importance for cpas whose firms have taken a hit in the last few years.
surepayroll launches really cool video ads. [youtube]0lses3f1zsa[/youtube] surepayroll has launched “extreme payroll stories,” a contest that awards participants with free payroll services for sharing their stories about how they’ve processed payroll under extreme circumstances. [youtube]_rilatqlngs[/youtube] of course, the real news … continued
firm of the future will shift focus from what it does to what the client wants. [youtube]r_fynridixy[/youtube] edi osborne of mentorplus is on a mission, a mission to transform the profession one firm at a time to a client-centric business … continued
survey shows 82% of cpas at top 100 accounting firms tie new technology adoption to client retention and firm growth. bay street group research finds accounting firm partners are embracing document management and software-as-a-service solutions to meet client needs and … continued
client service is not just smile training — it’s about treating people the way they wanted to be treated.
by arnold sanow
arnoldsanow.com
in today’s fast-changing and competitive environment, excellent client service is not only nice but essential for success. in fact, the only way to differentiate yourself and to become less of a commodity in the marketplace is through outstanding service.
more: arnold sanow at 卡塔尔世界杯常规比赛时间
the strategies for keeping clients for life can be honed down to some basic steps that any business owner can use. read more →
good advice from a top venture capital investor on what he wants to hear. before you call mark suster, a two-time entrepreneur who joined grp partners in 2007 after selling his company to salesforce.com, with your next big idea, first … continued
… or risk getting left behind. mike sabbatis warns cpa firms to be ever vigilant of client needs. after three generations, a client suddenly dumped their cpa firm. why? and could it happen to you?
are portals part of your client service strategy yet? in this series of soundbites from his keynote speech at the annual cch users’ conference, cch wolters kluwer ceo kevin robert starts by challenging accountants to understand their clients’ service needs. … continued
clients seek broader array of services
via cch
few concerns weigh more on the minds of accountants than the desire to satisfy, and retain, clients. as cpa firms look to build client loyalty and grow profitability, a new cch nationwide survey – the 2010 cch accounting firm client survey – pinpoints what’s most important to keeping accounting firm clients, and why they leave. the independent survey commissioned by cch, a wolters kluwer business, was issued to accounting firm clients including individuals and small, mid-size and large businesses.
how to seize bigger opportunities by understanding and addressing a client’s real business issues and life goals.
by rick telberg
in a market filled with accountants competing for clients and for work, how can you stand out?
technical expertise will only take you so far. and sometimes it can even steer you wrong. at least that’s the contention of leslie shiner of mill valley, calif-based the shiner group, a leading small business accounting software consultancy.
with technical expertise, she warns, “if the only thing you have is a hammer, then everything looks like a nail.”
kirkland albrecht & fredrickson battles a bruising recession. by rick telberg by the time you read this, ken kirkland will be packing for a trip to the india beach resort of thiruvananthapuram as the newly named international chairman of the … continued
and adp has an app for that. good news for accountants and payroll providers alike: small business owners say in a new survey from adp that they need to spend less time managing their businesses in order to grow. “in … continued