the clients that got away

businesswoman at desk smiling as she talks to manlearning the hard way how to manage perceptions.

by ed mendlowitz
call me before you do anything: the art of accounting

when i started out i lost clients. very few, but still losses.

more: cross-selling beyond your comfort zone | how auditing is like a pirouette | ¿que es bookkeeping? | underpaying others hurts you, too | when the kids don’t want to take over | large clients we landed from quickbooks consulting
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some couldn’t be helped, such as a bank wanting a larger, more established, and better-capitalized firm. but some, early on, could have been retained, and that is what i want to talk about today.
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the three new business models delivering significant profits for accounting firms

businessman sitting on stacks of paper currencyhow to upgrade your practice with successful, wealthy clients.

by anthony glomski and russ alan prince
your $5 million high-net-worth practice

competition for high-quality accounting clients is intense, and the current environment is making it harder for many accounting firms to excel.

see also: the 5 meetings of the (true) wealth management process | collaborative wealth management: defining the framework | protect your clients’ assets | even entrepreneurs must diversify | when clients cash out: four smart financial moves |

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if you’re ready to serve successful business owners and wealthy individuals, then there are three practice models you should consider. each of the three models shares specific characteristics that make them especially attractive, including:

  • high demand from accomplished prospects
  • high fee structures which these clients pay
  • high margins
  • high realization rates
  • high probability of needing the expertise of various accountants at the firm

because all three practice models are relationship-based, many accountants are already well-positioned to provide new, high-caliber advisory services these highly coveted clients.

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cross-selling beyond your comfort zone

three people having discussion at table over document and water glassesbenefit your clients and yourself.

by ed mendlowitz
call me before you do anything: the art of accounting

in my practice i have always tried to generate additional revenue from existing clients.

more: how auditing is like a pirouette | upselling made painless | boosting a fixed fee substantially | creative ways to retain staff | what cpas can learn from lawyers and doctors | my top 10(ish) regrets | my ‘brand’ is the exciting history of accounting | what’s your negotiating style?
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it was much easier than searching for new clients. it was also fun because i had an attentive audience when i spoke, and it gave me the satisfaction of helping a client.
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how auditing is like a pirouette

ballet dancer performing a pirouettethe key: focus.

by ed mendlowitz
call me before you do anything: the art of accounting

an auditor’s mindset distinguishes a great accountant from an average one.

more: upselling made painless | a test of concentration | staff may surprise you with leadership | when pushing the pencil pays off | i used to hate quickbooks | why we ‘kill’ to get partnership returns out quickly
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the mindset involves really looking at items and not just checking them off. believe it or not, i developed this by watching ballet.
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upselling made painless

you can do it in a way that makes your clients grateful.

by ed mendlowitz
call me before you do anything: the art of accounting

my car had a recall notice and i had to bring it in.

more: boosting a fixed fee substantially | creative ways to retain staff | social security is an asset class | what’s your negotiating style? | how to make your own opportunities
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when i made the appointment, i was told to call the afternoon before to make sure they had the part in stock. annoying, but i did and i was told they had it for me.
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a test of concentration

not so focused after all.

by ed mendlowitz
call me before you do anything: the art of accounting

before covid-19, much of an accountant’s work was done at the client’s premises. however, whenever we are there, it is an intrusion on their routine.

more: boosting a fixed fee substantially | value pricing in uncharted waters | i am an accountant because of clients like stanley | advising cheapskates | getting bonuses from clients | be an accountant, not a salesperson for other things | when clients don’t know
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

we need to remember we are guests and should remain “out of sight.” well, let me tell you what happened early on in my career.
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riches in niches

//www.g005e.com/2020/06/21/why-thought-leadership-matters/how going virtual opens endless opportunities.

by jody grunden
building the virtual cfo firm in the cloud

going from brick-and-mortar to distributed is not an easy transition.

more: 6 steps for sales and conversion | marketing is about thought leadership | 3 steps to better client communication in a crisis | how to audit 401(k)s | four key financial metrics for growing any business | 4 ways to bill clients | 3 measures of the effectiveness of your team | transferring clients to a new employee | why process is key to remote work
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

you’ve got to be all in and willing to rip the band-aid off fast.

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¿que es bookkeeping?

man writing in notebookdo you think it matters?

by ed mendlowitz
call me before you do anything: the art of accounting

nobody knows bookkeeping anymore.

more: boosting a fixed fee substantially | value pricing in uncharted waters | advising cheapskates | why you’re only as good as your staff | why we train on excel, word and adobe | stop pricing by the hour | getting by giving back | growing with a client

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

bookkeeping is done by every business, but it often seems completely automated. the transactions flow to where they need to, generating sales reports and backup schedules, financial statements, bank reconciliations, invoices and automatic bill payment. but no one seems to understand how this is done and the significance. question: does this matter?
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getting a handle on covid

views from the front lines: victoria martin, elaine kovner, gary zeune

accountants show new signs of optimism as fears of covid chaos wane.

how to battle the coronavirus recession
join the survey. get the answers.

by 卡塔尔世界杯常规比赛时间 research

the turning of a terrible tide of covid pessimism has been neither quick nor clear-cut as the endless busy season of 2020 drags on, according to new findings and analysis from the 卡塔尔世界杯常规比赛时间 busy season barometer.

more trends in surveys & research: covid crushes cpa business outlookis the worst over? 63% of small business say so | beat the covid crisis with these 20 steps for your firm and your clients | clients, revenues, profits – trending down, down, down | covid crushes rosey forecasts | the seven factors keeping accounting firms afloat amid covid-19 | feeling the pain? the biggest job losses by client sector | tax season pivots to covid rescue season | planning for the coronavirus recession | how accountants are coping with covid-19 |

more coronavirus coverage here

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the outlook certainly isn’t back to where it was in the sunny days of february. but hopes for a better year have edged up from 23 percent in april to 27 percent in may.

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boosting a fixed fee substantially

more work = more pay.

by ed mendlowitz
call me before you do anything: the art of accounting

most of my clients, large and small, have always been on fixed annual fees, payable monthly.

more: value pricing in uncharted waters | testifying before congress | underpaying others hurts you, too | my top 10 personal game changers | yes, christopher columbus had an accountant | 10 reasons for my success | when the kids don’t want to take over | staff may surprise you with leadership
goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

some also allowed for year-end adjustments based on time charges. at the end of each year we usually increased the fees across the board by 5 to 10 percent, depending on circumstances.
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