nine ways to create well-behaved tax clients [pro member exclusive]

help them to do what you want.

ed mendlowitz

by ed mendlowitz
adapted from the 2013 tax season opportunity guide

providing instructions of what a client needs to do must be clear enough so that the client doesn’t call you to find out what to do.

sometimes taking an extra minute to lay out what the client should do can eliminate that call or indecisive moment a client might feel.

the object of the instructions is to have the client do what you want them to do. read more →

online tax prep goes green for the environment

newvisioncpagroup.com

chicago cpa jody padar helps clients calculate their carbon footprint.

jody padar, new vision cpa group
jody padar, new vision cpa group

in a sign of things to come as consumers turn to socially responsible shopping, one of the profession’s leading changemakers, chicago cpa jody padar, is launching the world’s first online tax return service that helps clients save money on their taxes while showing them how to reduce their carbon footprint and earn green perks.

branded ecotaxfile.com, the service “gives consumers and small businesses a level of confidence in their tax returns that can only come from working with a full-time accounting professional,” says jody padar, cpa, mst, operations director for ecotaxfile.com and one of accounting today’s 100 most influential people in accounting as an advocate for forward-thinking cpas. she practices out of her new vision cpa group in arlington heights, ill.

available for tax filers in the u.s. and canada, ecotaxfile.com offers real-time, personalized consulting from professional tax accountants and provides individuals and small businesses with tools and specific recommendations for cutting their carbon consumption along with special offers and deals for less carbon-intensive activities.

ecotaxfile.com

“we provide direct access to full-time cpas and tax professionals who can help eliminate the stress of tax filing while finding every possible way to maximize your refund or reduce your tax payment,” padar says.

“it’s simple: when you file your taxes with us, we’ll also calculate your carbon footprint,” says ecotaxfile.com founder brad cran. “we then identify areas where you can reduce your impact to live cleaner and save even more money.”

read more →

keeping score in the accounting business [pro member exclusive]

learn how to read the scorecard.

keseric

by nick keseric

i have a good friend tucker who over the years has collected over 10,000 golf scorecards from all over the world.

people, even strangers, know of his quest and send stacks of scorecards to his mailbox each year from their travels.

and like a proud father, he’ll pull out his latest batch of cards to show with great pride.

more nick: six ways to stay positive in 2013  • seven steps to leverage the power of positivity in your firm, your career and your life   •  nine bridges to cross in business development for accounting firms   • if business development is a circus at your firm…   •  my attitude??? what’s wrong with my @#$%! attitude?   •  curious minds want to know: are you helping or selling?   •  the six-step roadmap for cpa change agents   •  20 biz dev ideas for your career and your firm   • 

however, if you show too much interest in his cards, he will kick it up a gear (lucky you) and start showing you a hole and begin to tell you what clubs he would hit on each hole according to the yardage of the hole. i always said tucker has too much time on his hands!

you know, a golf scorecard and an accounting marketing plan are very similar.

read more →

the 9 biggest billing mistakes that cost accountants their hard-earned profits

. . . and what you can do about it.

by sandi smith, cpa
accountant’s accelerator

a critical measure for accountants – whether they bill either by the hour or a fixed price – is the amount they bill clients each month.  as anxious as many accountants are to raise their revenues, their daily activity often sabotages that goal with the same common billing mistakes.

more for soloists and small firms:  seven checklist secrets for turning tax season into opportunity season    how to stay energized, upbeat, and thinking bigger through busy season • seven ways to wow your prospectrev up your revenue with these two daily rituals • 10 tips for creating more energy this tax season  • take a cue from venture capitalists: your firm needs a brain trust trinity    •   

in this article, i present you with a checklist so you can compare your behavior with the list.  i’ll give some tips on how to break the bad habit, and the rest will be up to you. read more →

finance and accounting professionals forecast improving job prospects through 2013 [pro member exclusive]

rebound in confidence after two quarters of decline.

next question: what’s your best career advice? join the survey; get the answers.

a leading measure of overall confidence among u.s. finance and accounting workers, rose 5.4 points to 55.8 in 4q 2012 — ending a two-quarter decline, according to new data reported by 卡塔尔世界杯常规比赛时间.

the new survey finds growing confidence in job availability and in workers’ personal employment situations, despite continued tepid sentiment in the strength of the economy.

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no partner vote needed: 17 decisions best left to the managing partner alone

a lesson in leadership from the front lines.

tony kendall

by marc rosenberg, cpa
author of cpa firm management and governance.”

tony kendall is the ceo of mitchell & titus, a firm of over 170 professionals, 19 partners and locations in new york city, chicago, philadelphia, newark, baltimore, and washington, d.c.

shortly after taking over the reins from the firm’s founder, he orchestrated changes in the firm’s management structure, saying this: “i can’t manage this firm if i have to take a vote every time i want to make a decision.”

more on cpa firm leadership and management:  what a managing partner is… and is not   •  when is it time to shift your firm from partnership-style to corporate-style governance?  •  de-bunking the myth about niche marketing for tax and accounting firmspractice development is no longer an optional activity10 good ways the achieve partner accountabilitypick your partners right to begin with  not every firm needs a general patton overcoming the three biggest obstacles in succession planning at cpa firms cpa firm merger “non-negotiables”the “aha moment” in cpa firm leadershipleadership is overrated: it’s good management that makes successful firms40 great ways to improve firm profitabilityfour management metrics that fool even the best-run firms19 ways to improve accounting firm profitability

marc rosenberg
marc rosenberg

all partners usually vote on major decisions, such as:

  • admitting or dismissing a partner.
  • mergers and lateral partner hires.
  • changes to the partnership agreement.
  • expenditures in excess of a dollar amount.
  • annual budget approval.

beyond that, most well-managed firms with a strong managing partner allow him or her to make at least 17 types of decisions without any approval process: read more →

seven checklist secrets for turning tax season into opportunity season [pro member exclusive]

use your time with the client to ask about more than just this year’s tax return.

by sandi smith, cpa
accountant’s accelerator

here are some fast tips to help you make the most out of busy season, which is when you have the highest amount of your clients’ attention all year long.

more for soloists and small firms:  how to stay energized, upbeat, and thinking bigger through busy season • seven ways to wow your prospectrev up your revenue with these two daily rituals • 10 tips for creating more energy this tax season  • take a cue from venture capitalists: your firm needs a brain trust trinity    •   accountants, do you know your opportunity number?    •  five ideas to overcome client price-sensitivity   •    5 mistakes to avoid when seeking new clients  •  3 steps to start running on millionaire time   •  the missing ingredient in your marketing that will make all the difference   •  on the road to a stress-free life: identify your character strengths  •

1. make a checklist to go through with your prospects during the initial meeting (a/k/a “the sales call.”).

  • this is the time to find out what your prospects need and why they might be switching accounting service providers.  you can get your hands around the scope of a clients’ needs best when you use a checklist.

some example entries could be: read more →

why solo cpas won’t sell out

and what to do about it if you want to buy their practice. what is it about the sole practitioner that prevents them from doing something that seems to make so much sense? they need to do something soon about … continued

can you hear me now?

eight reasons why accounting firms need to work on internal communications first. by bruce w. marcus professional services marketing 3.0 a terrific definition of chaos is when a client asks two different people in your firm the same question — … continued

new rules: 13 items that should be in your managing partner’s job description

and 25 best practices to make a merely good managing partner into a great managing partner.

by marc rosenberg, cpa
author of “cpa firm management and governance.”

an increasing number of firms are asking:  do we want the firm managed by a leader, which for a cpa firm is the managing partner, or managed by one or more committees of partners? the fact is, most firms are choosing a strong leader – the managing partner.

marc rosenberg
marc rosenberg

more on cpa firm leadership and management:  what a managing partner is… and is not   •  when is it time to shift your firm from partnership-style to corporate-style governance?    de-bunking the myth about niche marketing for tax and accounting firmspractice development is no longer an optional activity10 good ways the achieve partner accountabilitypick your partners right to begin with

but too many firms still lack a clear understanding of what a managing partner is.  based on years of research, we have compiled a comprehensive managing partner job description. and we’re including the 25 best practices that make today’s best managing partners great.

managing partner job description read more →

putting the “no jerks” rule to work in tax season

and a couple more ideas for high performing firms.

by ed mendlowitz
tax season opportunity guide

ed mendlowitz
ed mendlowitz

if you have staff, have happy, cheerful, helpful people. don’t surround yourself with downers and nay-sayers.  make sure they are team players.

part of this is your firm’s culture.  it takes work to get people to work together and to focus on doing what it takes to service the client fully, properly and timely.  everyone working together gets it done.  you need to create that atmosphere.

here are three things that might help:

read more →