outlook & analysis

create your “not-to-do’s” list

by

by hitendra patil
pransform

you can call it a “stop doing these” list.

if you have done the “abc analysis” of your clients, you know the best customers who yield highest net profit per unit of effort (generally your time) are your a clients and those who yield the least are your clients. now do the same with your – and your firm’s – activities. read more →

when is it the reviewer’s job to fix preparer errors?

by

question: your book recommends having the preparer fix all errors. however, this is not always possible and our main concern is to get the returns out, so we usually have the reviewer make the changes, except if it looks like there will be extensive changes. isn’t this the way we should do it?

response: i receive the most comments about this issue, so i usually spend a lot of time rethinking this.

read more →

when a happy client isn’t enough

by

4 essential habits for building client trust. by bruce w. marcus in the firm with a strong marketing culture, getting the client is only half the battle. the other half is keeping the client. it’s done with more than just … continued

xero’s on a mission: beautifying the accounting industry

by

by sandi smith leyva

if you have small business clients that don’t pay attention to their accounting as much as you would like them to, you are likely not alone.  the problem is that most of us accountants give up on those types of clients who seem apathetic to our passion for numbers.  we shrug our shoulders and consider the client a hopeless case if they won’t take a look at their financial reports at our urgings. read more →