outlook & analysis

we’re in the fast lane… can your partners keep up?

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woman driving a sports caryou need to invest where you haven’t before.

by gale crosley

we’re operating now in the super-fast lane. the most significant change is the exposure of gaps in our firms – areas that are holding us back.

more: survey: firms must keep adapting | survey: we adapted to remote work … now what? | survey: 2020’s disruptions are only the beginning | covid brought us more and better client communication
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mostly it starts with mindsets. the viability of virtual work environments is obviously a big one. tech companies have been operating virtually for over 20 years. we’re finally catching up.
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21 ways to adjust your practice in 2021

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calendar pages turning2020 is over. now what?

by hitendra patil
the definitive success guide to client accounting services

did you feel the distinct feeling of one year ending and the next year starting? not from the calendar change point of view, but that psychological feeling that you generally get when a year is over? if not, don’t worry; you may not be alone.

more: how to communicate the value of cas | how to become an outsourced/virtual cfo | the services that cas clients want | six reasons cas is king | how to develop the cas mindset
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it is natural to feel that the 2020 experience will continue, at least for some time in 2021. it is not unusual if you feel uncertain for now. it is okay to think that you cannot estimate when things will start turning around for the better.
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2021: you’ll never see ‘normal’ again

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businessman putting a card with text "don't resist change, embrace it" in suit pocketfirms must continually adapt to new developments even as old issues linger.

by dan hood,
accounting today

the successful shift to remote work is probably the biggest change in 2020, and firms have a right to be pleased with how well they accomplished that, and with how well they’ve handled all the other challenges and changes that came along with the pandemic. the question is whether they’re prepared to continue to adapt.

more: survey: we adapted to remote work … now what? | survey: 2020’s disruptions are only the beginning | covid brought us more and better client communication
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lots of firms (and lots of people in general) are assuming that this will all be over at some point, and we’ll go back to something we call “normal.” but the likelihood is that we won’t return to that “normal” – instead, we’ll move on to some other new state, and then we’ll move on again, and again.
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peer-to-peer: your best advice for 2021

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clockwise-from-top-left-raizen-wehr-paulson-swigert-anderson-stitely.png
pivoting to 2021 (clockwise from top left): raizen, wehr, paulson, swigert, anderson, stitely

‘clients still need us.’

by 卡塔尔世界杯常规比赛时间 research

keep calm and carry on.

that may be the best overall advice for the situation we’re in.

more in surveys & research: survey: a glint of optimism for 2021| accountants say: brace for a dismal 2021 | ppp client fraud: how much risk is too much? | ppp traps: 1 in 5 accountants report shady dealings | cloudy forecasts call for rainmaking

goprocpa.comexclusively for pro members. log in here or 2022世界杯足球排名 today.

and by “we,” we mean “everybody in the world.” because everybody’s got it tough. whether covid has touched close to home or not, its presence is impacting everyone.

but… how should accountants carry on? we asked. and you – the readers of 卡塔尔世界杯常规比赛时间 – delivered. adapt, pivot, focus on the client, watch your expenses – just a few of the themes gleaned from the 卡塔尔世界杯常规比赛时间 business barometer.

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