the one mistake too many cpa firms are making. [youtube]fdvmzgw20mw[/youtube] michelle golden, marketing consultant and author of the new and essential “social media strategies for professionals and their firms,” explains the one simple mistake that many firms make when entering … continued
tougher clients take tough positions. by the corporate executive board the most successful client companies have taken a stronger line with audit fee negotiation in the past year but without jeopardizing good auditor relationships. they succeed by being open and … continued
live from the thomson reuters user conference greg lafollette reports new survey data from thomson that shows four in 10 firms suffered revenue declnes last year. the average accounting firm’s revenues grew 1.2%. but the growth was uneven: 40% saw … continued
and how you can avoid the pitfalls. by rick telberg as state and federal governments struggle against an ailing economy, many accountants are bracing for a new surge of work from new tax and regulatory changes. but all that new … continued
answer: 10% to 25% more. more than 70% of potential clients say they’d be willing to pay as much as 10% more for a product or service if a company exceeded their expectations. and more than a third of buyers … continued
not quite yet, according to a new analysis by cfo magazine. but cfo says “the trend has begun to slow.” “only three of the top eight audit firms showed a drop in fees charged as a percentage of client revenue … continued
“john stossel is an idiot,” says cpa on tax day blog comment. john stossel takes out his tax day frustrations on his accountant, bob: tax day is looming over america, and john stossel celebrates by dedicating a major part of … continued
(what recession?) the surprising thing about aomar’s cpa firm practice management survey 2010 is that there were so few surprises. the study turned up very few significant changes between 2009 and 2010. of course, it’s possible that the major metrics … continued
nail this to the wall. tattoo to your wrist. consultant mike mclaughlin knows that the key to selling professional services is all about value. but intangibles can be hard to measure. nevertheless, he says, “every service offer has at least … continued
national society of accountants calls prices “affordable.” the national society of accountants biennial survey of nearly 8,000 tax preparers shows the average tax preparation fee for an itemized form 1040 with schedule a and a state tax return is $229. … continued
most tax professionals are having at least as good or better season this year. but the economy threatens fees and collections. join the survey; get the updates. the latest data show for the week ended march 15, 34% of practitioners … continued
will this calm the first storm of the tax season? intuit inc. has announced that customers using its turbotax desktop software products can now prepare and print multiple returns at no additional cost. “we’re responding to changing market conditions and … continued
why do so many cpas seem to not grasp that the most basic economic concept of supply and demand applies to our practices? joseph t. eckelkamp president eckelkamp & associates, cpas instead of continually lamenting shortages of qualified staff, we … continued